Are your grassroots wilting from issue fatigue?
Or maybe you need to jolt your advocates into action for a brand new campaign?

If your ideas for gaining attention are all falling short of becoming the next Ice Bucket Challenge, check out these eight
solid strategies that worked for associations, nonprofits and even corporations.

From latching onto a national day, to stirring up favorable sentiment around your issue, they’re sure to get engagement traction with members, donors or fans, and hopefully gain you some new advocates at the same time.